FOR CAFÉS AND RESTAURANTS
Email marketing for cafés and restaurants that keeps tables full
Build your list from the till, the patio and the sign-up sheet by the door, then send the emails that bring people back for Tuesday soup, Friday fish, and everything in between. Drag-and-drop it yourself or let our AI write it in your voice, priced in Canadian dollars, no contract to sign.
Priced in Canadian dollars, month to month
Every address checked before you send
Your own sending domain, set up for you
SOUND FAMILIAR?
The slow Tuesday problem
Running a kitchen and a dining room is a full day's work before you've thought about marketing. Here's where most cafés and restaurants get stuck.
Tuesday nights sit half empty
You know which nights are slow. You just don't have a way to tell a hundred regulars there's a seat with their name on it.
Your list lives on a stack of receipts
Names and emails collected at the till or on a clipboard by the door, never actually typed anywhere you can send to.
A snow day empties the patio
The weather turns, the walk-ins stop, and the soup special nobody heard about goes in the compost.
Your specials land in spam
A free email account and a blast of exclamation marks is a fast way to get filtered before anyone reads the menu.
There's no time between service
Lunch rush bleeds into dinner prep, and 'send an email' keeps sliding to the bottom of the list.
Regulars drift off quietly
Someone eats with you every week for a month, then just stops. Nobody ever followed up to ask why or say thanks.
CAMPAIGNS THAT WORK FOR YOU
A year's worth of reasons to hit send
Here's what cafés and restaurants like yours send, month by month, and why it works.
Patio opening day
The first mild Friday of spring is worth an email on its own. Announce the date, the new patio menu, and that reservations are open, days before you post it anywhere else.
Send it to last year's patio regulars first, then everyone else the next morning. By lunch the tables are booked and the rush doesn't catch you off guard.
Soup season menu launch
The first cold snap is your cue. Tell your list the soup's back, the new fall menu's up, and pumpkin anything is on the counter.
Snow day specials
When the forecast turns rough, send a same-day note: hot drinks, pickup orders, and a reason to brave the sidewalk for your coffee instead of someone else's.
Holiday gift cards and catering
December is catering and gift card season. One email with a clear deadline for office parties does more than a sign taped to the till.
A thank-you for your regulars
A short note on the anniversary of their first order, or just because, with a small thank-you offer. People remember being remembered.
Beat the Tuesday slump
A standing offer for your slowest night of the week, sent every Monday afternoon while people are still deciding on dinner.
FROM BRIEF TO INBOX
One line in, a finished campaign out
Type the brief: 'soup season's back, two dollars off bowls over fifteen, through Friday.' That's the whole input — no blank template staring back at you.
From your brand settings — your logo, your colours, the way you write — the platform designs the full email: a hero image spot, a soup section, the offer band, a note about your gluten-free option, and your footer with the unsubscribe link already in place. Ready to review and send before the kettle's even boiled.
Matches your logo and colours automatically
Offer, proof and footer built in, every time
Ready to send in minutes, not an afternoon
THE FEATURES YOU'LL USE MOST
Built for service hours, not spare time
The parts of Mailer Moose that cafés and restaurants lean on most, explained in your terms.
WRITE LESS, SERVE MORE
Your menu language, written for you
You already know how to talk to your regulars across the counter. Give the platform a one-line brief — new menu item, weekend special, a thank-you to loyalty members — and it writes and designs the whole email in that voice.
Your brand settings hold your logo, your colours and how you write, so every email looks like it came from your café, not a template. Edit anything in the drag-and-drop builder before you send.
A full HTML email from a one-line brief
Hero, offer band, proof and footer included
Edit anything with drag-and-drop
GROW YOUR LIST
Turn today's table into tomorrow's regular
A QR code on the table tent, a sign by the till, or a line on the receipt: 'get first word on the patio opening.' Put a sign-up form on your website with one embed, and every new name lands straight in your list, ready to hear from you.
No website yet? Build a landing page instead — the same brief, the same brand, with the sign-up form built right in.
One embed for your website
A landing page if you don't have a site
Protected against automated sign-ups
FOLLOW UP ON AUTOPILOT
Send again to the ones who didn't open
Send the patio announcement, then look at who clicked 'book a table' and who didn't open it at all. Save each group as its own list without any extra typing.
A week later, resend to the ones who missed it with a new subject line — 'last call for Friday's patio opening' works harder than hoping they scroll back and find the first one.
Save who clicked, who opened, who didn't
Resend to the ones who missed it
No extra data entry
ZERO DNS, WE PROMISE
Email that comes from your own domain
Your emails go out from a domain that matches your café, not a shared address that looks like everyone else's newsletter. We register it, set up its authentication and host it. You never touch a DNS record.
Your From address, your footer links and your landing page all live on that same domain, for every single recipient, every time you send.
Registered, authenticated and hosted for you
Zero DNS records for you to set up
One domain across email and landing pages
GET STARTED
From sign-up to sent in an afternoon
No marketing background needed. Here's the whole path from creating an account to your first campaign landing in inboxes.
Create your account
Pick a plan priced in Canadian dollars and set up your café's brand: logo, colours, the way you write.
Bring your list
Import the names from your till system, sign-up sheet or old spreadsheet. We check every address before anything gets sent.
Write your first brief
Tell us what's on: a new menu, a patio opening, a holiday gift card push. The platform designs the email around it.
Review, then send
Give it a read, check the pre-send review, and hit send from your own domain, set up and ready.
QUESTIONS
What cafés and restaurants ask us
Straight answers, no fine print you need a lawyer for.
Is this hard to set up with no marketing experience?
No. You answer a few questions about your café — logo, colours, how you write — and the drag-and-drop builder and AI writing handle the rest. Most owners send their first campaign the same day they sign up.
Will my specials end up in spam?
Every address on your list gets checked with its mail server before you send, and your emails go out from your own sending domain, set up and authenticated for you. That combination is what keeps mail out of the junk folder.
Am I locked into a contract?
No. Every plan is month to month, priced in Canadian dollars. Start the month you're busy, pause the month you're not.
I've got a list of emails collected at the till over the years. Can I use it?
Yes. Import the spreadsheet and the platform maps each column for you. Every address is verified before your first send, so you'll know exactly who's safe to email and who isn't.
Do I need consent from everyone on my list?
Under CASL, you need express or implied consent, clear sender identification, and a working unsubscribe honoured within 10 business days. A sign-up sheet by the till or an opt-in on a receipt counts as consent — just keep the record and tell people it's coming.
Can I schedule emails around our busy times?
Yes. Write and design a campaign ahead of a long weekend or holiday, then schedule it to land exactly when you want — a Thursday morning before a Friday patio opening, for instance.
What if I don't have time to write or design anything?
Have us run it for you. Our managed plans build, write, design and send your campaigns every month, so you only need to tell us what's on the menu.
Let's fill every table
Priced in Canadian dollars, month to month, with every feature on every plan. No contract, no spam folder surprises.
Create your account