FOR TRADES & HOME SERVICES
Email marketing built for trades and home pros.
Book the next job before the current one's done. Send seasonal reminders, follow up on quotes, and stay the name on the fridge magnet, not just the invoice.
Priced in Canadian dollars, month to month
Every address checked before you send
Your own sending domain, set up for you
SOUND FAMILIAR?
Your calendar goes quiet between big jobs.
You finish a job, send the invoice, and that's the last the customer hears from you until the furnace dies again. Here's where most trades lose touch.
Your best customers go cold
You did great work. They were happy. Then the job ended, the crew moved to the next site, and nobody sent so much as a thank-you.
Six months later they've forgotten your name, and the next time a pipe bursts, they're googling instead of calling you.
Referrals never get asked for
You're already at the next job before the thank-you crosses your mind, and a happy customer who isn't asked rarely thinks to refer you on their own.
Seasonal windows open and close fast
Furnace season, spring clean-ups, the snow contract sign-up: each is a few short weeks, and a late email means an empty calendar for the next one.
Quotes go cold in someone's inbox
You spend the afternoon measuring a deck or pricing a reno, send the estimate, and then nothing. No nudge, no follow-up, no booked job.
Your list lives in a filing cabinet
Names and numbers scattered across invoices, texts and a spreadsheet nobody's touched since tax season, with no easy way to reach them all at once.
CAMPAIGNS THAT WORK FOR YOU
Ideas you can send this week.
Real campaigns for real trades, built around the seasons and jobs you already know.
Spring tune-up push
Send in March: remind AC and plumbing customers to book before the first heat wave, while your schedule still has room.
Fall furnace check campaign
Send in September: 'book before the first cold snap' beats the October rush when everyone calls at once.
Snow contract sign-up window
Open sign-ups in early fall with a firm deadline. A little scarcity fills a season's worth of driveways before the first flake.
The thank-you-and-referral email
Send within a day of finishing the job: a genuine thank-you, a review ask, and a referral reward for the neighbour next door.
Emergency call-out reminder
A short seasonal email that keeps your number taped to the fridge for the burst pipe or dead furnace at 9pm.
Maintenance plan renewal
Remind plan customers a month before coverage lapses, with a one-click way to renew before they forget.
Off-season project push
January and February are quiet for roofing and decks. Fill them with a reno-quote campaign while crews wait for spring.
Win back the unbooked quote
Segment everyone who opened an estimate but never booked, and follow up with a fresh offer before they call someone else.
A REAL CAMPAIGN
Built in minutes, not a whole evening.
Type one line: 'Remind maintenance-plan customers their fall furnace check is due, friendly, mention the $20 early-bird saving.' That's the whole brief.
From your brand settings (logo, colours, the way you write) and that one line, a complete email appears: hero, offer band, proof and footer, ready to send or tweak.
Subject: Subject
Fall Furnace Check-Up
Read more
THE FEATURES YOU'LL USE MOST
Built for how trades actually work.
No fluff tools you'll never open. Just the four that keep your name in front of the right customer at the right time.
DOMAINS, HANDLED
Send from yourname@yourcompany.ca, not someone else's address
We register a sending domain that matches your business, set up its authentication (SPF, DKIM and DMARC) and host it. You never touch a DNS record.
Your From address, the signature on every email, the tracking links and the landing page people land on all carry the same domain, every time.
Registered and authenticated for you
Zero DNS records to set up
One domain across email, links and landing page
A CLEAN LIST
Stop guessing which old customers still want to hear from you
Every address gets checked with its actual mail server before a campaign goes out, not just spell-checked. Dead mailboxes and bounced-out domains never make it into your send.
Import the spreadsheet of invoices you've been meaning to tidy up, or the export from your old job-tracking app. The importer maps every column for you and resumes if your upload drops partway through.
Checked at the mailbox, not just the spelling
Dead addresses never enter a campaign
Interrupted uploads resume automatically
FOLLOW THE CLICKS
Chase the quote, not the whole list
From any campaign you've sent, save everyone who clicked the estimate link, everyone who opened without clicking, and everyone who didn't open at all.
Resend to the people who didn't open with a new subject line, the kind of nudge that turns a maybe into a booked job.
Save clickers, openers and non-openers separately
Resend with a fresh subject line
Follow up without rebuilding the list
BOOK THE JOB RIGHT THERE
A landing page that matches the email, on your own domain
The same brief that writes your email also builds a landing page: headline, copy, proof, a form and a call to action, in your brand, hosted on the domain that sent the email.
Don't like a line? Tell it what to change, or open the page and edit it directly. Either way, the booking form is live in minutes, not after a call with a web developer.
Built from the same brief as the email
Lives on your own sending domain
Refine by telling it what to change
GET STARTED
From sign-up to sent in one afternoon.
No developer, no DNS, no learning curve. Here's the whole path to your first send.
Sign up and set your brand
Add your logo, your colours and a line or two about how you write. Takes less time than a coffee break.
We set up your sending domain
No DNS, no waiting on your web guy. It's registered, authenticated and hosted, ready in your portal.
Bring in your customer list
Upload the spreadsheet, the invoice export, whatever you've got. Every address gets checked before it's used.
Send your first campaign
Pick a seasonal idea, let the one-line brief write it, give it a look, and send. Your next job starts in someone's inbox.
QUESTIONS
What trades ask us.
I'm not techy. Is this hard to set up?
No. There's no DNS to touch and no code to write. Add your logo and colours, tell us how you write, and your domain is set up for you. Most trades send their first campaign the same day.
Will my emails end up in spam?
Every sending domain is authenticated and hosted properly, every address on your list is checked with its mail server before you send, and campaigns go out at a pace inbox providers trust. Across the network, 99.7% of mail gets delivered.
Am I locked into a contract?
No. Plans are priced in Canadian dollars and billed month to month. Start, pause or change your plan whenever your workload does.
What happens to the customer list I've got in a spreadsheet?
Import it. The importer matches your columns to the right fields, and every address is checked with its mail server before it's ever sent to, so you're not guessing which ones still work.
Do I need to worry about Canada's email rules?
Yes, and it's straightforward. CASL asks for consent (a past customer counts), clear sender identification and an unsubscribe honoured within 10 business days. Your account carries your identification and an unsubscribe link on every send.
What if I'd rather not touch any of this myself?
Our managed plans build, write, design and send your campaigns for you, month to month. Seasonal reminders still go out even on your busiest install week.
I'm one person and a truck. Is this still worth it?
Every feature is on every plan, from a one-truck operation to a crew of twenty. Start small, and the tools scale with you.
Fill the slow weeks too.
Month to month, priced in Canadian dollars, every feature included from day one.
Create your account